The Smarter Web Company has added another 10 Bitcoin to its treasury, bringing total holdings to 2,840 BTC. The latest purchase, worth roughly £588,911, is part of the company’s long-term “10 Year Plan” centred around Bitcoin accumulation.
RNS Announcement: Bitcoin Purchase
The Smarter Web Company announces the purchase of additional Bitcoin as part of “The 10 Year Plan” which includes an ongoing treasury policy of acquiring Bitcoin.
Please read the RNS on our website (link in comments).
LSE: #SWC | OTCQB:… pic.twitter.com/UZOmCFJPOP
— The Smarter Web Company (@smarterwebuk) May 15, 2026
Why is a web company buying so much Bitcoin?
The move continues to raise a bigger question across the crypto market: why is a web design and online marketing company building such a large Bitcoin position? The company says Bitcoin is becoming a core part of the future financial system and believes holding BTC strengthens its long-term reserves strategy.
That approach increasingly resembles the model popularized by corporate Bitcoin treasury firms that prioritize balance sheet exposure to BTC alongside their normal operations.
How much risk comes with borrowing to buy Bitcoin?
The company also confirmed additional use of its Coinbase credit facility, bringing total borrowings to £16.5 million. The loan is backed by the company’s Bitcoin holdings and carries a variable interest rate between 6.75% and 7.25%.
That creates another major discussion point for investors. If Bitcoin prices continue rising, the strategy could significantly boost shareholder returns. But if markets weaken sharply, companies that use debt-backed Bitcoin purchases may face much greater financial pressure.
The company openly acknowledged Bitcoin’s volatility and warned investors that its holdings remain exposed to rapid market swings, liquidity risks, and regulatory uncertainty.
What happens if more companies follow this strategy?
Smarter Web’s growing Bitcoin position reflects a wider trend in corporate finance. More public companies are beginning to hold Bitcoin directly instead of keeping larger cash reserves on their balance sheets.
That could push Bitcoin deeper into traditional financial markets over time, especially if other smaller firms begin adopting similar treasury models. At the same time, it raises concerns about how exposed companies could become during periods of sharp crypto volatility.
For now, the company’s strategy shows how Bitcoin is moving beyond retail investing and becoming part of broader corporate financial planning.
Meanwhile, the company bought 25 more Bitcoin for about £1.5 million. This brings the company’s total Bitcoin holdings to 2,830 BTC.
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