Quick Breakdown
- X is launching Starterpacks, a curated onboarding feature that lets users follow groups of accounts based on specific interests, such as cryptocurrency.
- The tool aims to solve discovery challenges for new users by aggregating top voices and influential creators across more than 1,000 niche categories.
- Product lead Nikita Bier confirmed the feature will go live shortly, following months of compilation to counter engagement stagnation on the platform.
Social media giant X is rolling out a new feature called “Starterpacks” to simplify how newcomers join the “Crypto Twitter” ecosystem. Announced by product lead Nikita Bier, the tool allows users to follow entire curated lists of influential accounts with a single click, focusing on interest-based discovery. This move targets the long-standing “empty timeline” problem, where new users struggle to find relevant Bitcoin and blockchain voices amidst the platform’s vast noise.
Over the last few months, we scoured the world for the top posters in every niche & country
We’ve compiled them into a new tool called Starterpacks: to help new users find the best accounts—big or small—for their interests
⬇️ Reply below with a topic you’re most interested in… pic.twitter.com/MYIIQAaJaL
— Nikita Bier (@nikitabier) January 21, 2026
Curated lists to drive niche engagement
The Starterpacks initiative is a strategic attempt to lower the barrier to entry for high-signal communities. According to reports, the X team has spent months identifying and categorizing top creators across thousands of topics, including decentralized finance (DeFi) and Web3. This approach mirrors successful discovery models used by competitors like Bluesky, signalling a shift toward more intentional, interest-driven networking rather than purely algorithmic feeds.
By grouping established analysts, developers, and news outlets into digestible “packs,” X hopes to foster deeper conversations and retain users who might otherwise feel overwhelmed. For the crypto sector, which accounts for approximately 41.7% of social media updates for many enthusiasts, this provides a more structured path to finding credible information.
Bridging the gap to the everything app
This update aligns with Elon Musk’s broader vision to transform X into a comprehensive “everything app” with integrated financial services. While Starterpacks focus on the social layer, the platform is simultaneously developing “Smart Cashtags” and in-app crypto data tools expected to debut later in 2026.
These features collectively aim to eliminate the friction of switching between multiple apps to track market trends and social sentiment. Ultimately, X’s move into crypto aligns with Elon Musk’s prediction that Bitcoin could remain a valuable, unmanipulated store of value in a ‘post-money’ future where AI meets all human needs.
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