Bybit has officially launched Bybit Pay in Brazil, offering a seamless, blockchain-based payment solution to simplify crypto transactions for users and merchants in Latin America’s largest economy.
Powered by Transfero, Bybit Pay enables users to pay with crypto or fiat via Brazil’s PIX system using QR codes. With all-in-one crypto and fiat wallet management, it supports major currencies, including BRL, USDT, USDC, BTC, and ETH. Transactions are protected by blockchain encryption, ensuring secure and efficient payment processing.
The system is tailored for real-world adoption, allowing merchants to access Bybit’s global user base of over 60 million. It also enables users to convert between crypto and fiat effortlessly, supporting the growing demand for practical digital asset utility in daily life.
Bybit Pay made its public debut at Web Summit Rio 2025, where attendees engaged with live demonstrations that showcased the platform’s real-time capabilities and user-friendly interface. The event underscored Bybit’s mission to accelerate crypto adoption across emerging markets through tailored products and strategic local partnerships.
“Crypto is becoming a way of life for the younger generation in Latin America,”
said Israel Buzaym, Bybit’s Country Manager for Brazil.
“Our goal is to build a world where paying, sending, and investing in digital assets is instant, secure, and borderless. What we’re developing today will empower millions to seamlessly integrate crypto into their daily lives both on-chain and in the real world.”
With its new offering, Bybit is positioning itself as a comprehensive crypto-fintech solution provider in LATAM, focusing on secure, fast, and user-friendly tools that enhance the everyday utility of digital assets.
Expanding beyond payments, Bybit is also promoting the Bybit Card in Brazil and Argentina. This card links to users’ Bybit wallets and offers up to 10% cashback on purchases. Starting April 25, users can receive cashback in USD Coin (USDC) in addition to existing options like USDT, BTC, and AVAX, making Bybit unique in offering cashback in major stablecoins.
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