Global trading firm Flow Traders has launched a crypto-focused OTC service offering 24/7 liquidity for tokenized assets, signalling deeper institutional integration between digital assets and traditional finance.
The new desk provides continuous two-way pricing for tokenized money-market funds, equities, and commodities, including Tether Gold and BENJI, allowing institutions to trade and hedge positions beyond standard market hours using fiat or stablecoins.
Flow Traders launches 24/7 OTC liquidity for tokenized assets including Franklin Templeton (@FTDA_US) $BENJI and @tether Gold ($XAU₮).
Tokenized equities. Tokenized commodities. Tokenized money-market funds. Two-way pricing. Around the clock.
Our offering gives institutional… pic.twitter.com/lo4NBMTeqe
— Flow Traders (@FlowTraders) March 19, 2026
Tokenized assets drive institutional crypto demand
The rollout shows a growing demand for tokenized financial instruments within the broader crypto ecosystem. Institutions are increasingly turning to blockchain-based assets to maintain exposure and manage risk during off-hours, as trading activity extends into nights and weekends.
Tokenized equities and synthetic markets are also gaining traction, and for certain large-cap assets, there are already noticeable levels of trading activity outside traditional markets. This trend is only serving to further emphasize the importance of continuous liquidity, and in this area, crypto markets are starting to get ahead of traditional markets.
Tokenized asset liquidity
Tokenized asset liquidity involves making traditionally illiquid assets, such as real estate, art, and private equity, more easily tradable by tokenizing them and placing them on blockchain technology. This makes them more easily tradable, and in this way, traditionally illiquid assets are made more liquid. As such, more investors are able to gain access to high-value markets, and in addition to this, tokenized assets are also used in DeFi for lending and borrowing.
24/7 liquidity signals market evolution
Flow Traders’ OTC platform combines traditional trading workflows and infrastructure with crypto markets and infrastructure. As such, execution is available through FIX connections, order management systems, and OTC channels. The platform also includes risk controls that are normally required during volatile and low-liquidity situations, which are common during off-hours trading.
The move reflects a wider trend across crypto markets, where exchanges and liquidity providers are building always-on systems to support global participation. As tokenization expands, continuous trading and deeper liquidity are becoming critical for institutional adoption.
Flow Traders said it plans to expand asset coverage in line with regulatory developments and counterparty demand, further strengthening its position at the intersection of crypto and traditional markets. In another tokenization news, Avalanche recorded a sharp rise in institutional adoption during the fourth quarter of 2025, driven by growing interest in tokenized real-world assets, even as its native token continued to lag the broader crypto market.
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