Quick Breakdown
- Binance appoints co-founder Yi He as Co-CEO to strengthen executive leadership.
- The move comes as the exchange nears 300 million global users amid rapid expansion in Web3.
- Leadership shift aims to reinforce regulatory focus and accelerate product innovation.
Binance has appointed its co-founder, Yi He, as Co-CEO, marking one of the most significant leadership shifts at the company in recent years. The announcement was made during Binance Blockchain Week in Dubai, underscoring the exchange’s push to strengthen its global presence as it nears 300 million users worldwide.
Today, I’m proud to share that our co-founder, @heyiBinance, has stepped into the role of Co-CEO.
Yi has been a core part of Binance since the very beginning. Her vision, instinct for users, and relentless commitment to innovation have shaped our culture and guided us through… pic.twitter.com/EF1gvKa7vs
— Richard Teng (@_RichardTeng) December 3, 2025
Strengthening leadership for a growing user base
According to the announcement published via PR Newswire UK, Binance CEO Richard Teng described Yi He as a core architect of the company’s long-term strategy and culture. He highlighted her influence on product direction, user growth, and the exchange’s bottom-up operating model. Teng noted that the leadership restructuring is intended to maintain Binance’s commitment to trust, regulatory engagement, and user-first development as the platform scales.
Yi He, who co-founded Binance in 2017, has long overseen branding, marketing, and product innovation. Her expanded role places her directly alongside Teng in steering the exchange’s global strategy as Binance focuses on its next phase of expansion across multiple regulated markets.
Driving innovation and expanding global footprint
Yi He emphasized that the joint leadership model reflects Binance’s ambition to shape the next era of Web3 infrastructure. She pointed to the combination of her industry-building background and Teng’s decades of regulatory experience as a strategic advantage in navigating a period of rapid technological and policy change.
The leadership move comes as Binance intensifies efforts to broaden access to digital assets and build products aimed at mainstream adoption. Both executives reaffirmed the company’s long-standing message: user protection, regulatory collaboration, and sustainable innovation remain central to Binance’s growth plans.
With the exchange approaching 300 million users globally, the appointment signals a renewed push to consolidate its position as one of the most influential entities in the crypto ecosystem. Notably, Binance has announced full support for its transition into ELIZAOS, a next-generation token ecosystem built to power decentralized AI operations. The shift is part of the Alpha 2.0 platform upgrade.
If you would like to read more articles like this, visit DeFi Planet and follow us on Twitter, LinkedIn, Facebook, Instagram, and CoinMarketCap Community.
Take control of your crypto portfolio with MARKETS PRO, DeFi Planet’s suite of analytics tools.”
