Quick Breakdown:
- Smarter Web Company raises £2.6M via share placement, strengthening capital base.
- The company doubled down on its Bitcoin treasury strategy, holding reserves in BTC since 2023.
- Introduces BTC Yield metric to track shareholder value linked to Bitcoin exposure.
The Smarter Web Company PLC (AQUIS: SWC) has secured £2.6 million in gross proceeds from the latest tranche of its subscription agreement, placing more than 2 million ordinary shares at £1.28 each. Settlement delivering 97% of funds this week leaves fewer than 549,000 shares outstanding under the June 2025 agreement.
The Smarter Web Company (#SWC $TSWCF $3M8.F) RNS Announcement: Subscription Agreement Update – £2.6m Gross Proceeds.
The Smarter Web Company, a London listed technology company, announces that 2,043,000 Ordinary Shares have been placed in accordance with the terms of the…
— The Smarter Web Company (@smarterwebuk) September 8, 2025
The raise bolsters the balance sheet as the firm scales its digital services business and explores bolt-on acquisitions. Yet what continues to set Smarter Web apart from peers is its Bitcoin treasury policy, a rare strategy among UK-listed companies.
Bitcoin at the Core of Corporate Finance
Since 2023, Smarter Web has not only accepted Bitcoin as payment but also committed to holding surplus reserves in BTC. The board frames the asset as a “core part of the future financial system” and tracks BTC Yield, a custom metric measuring changes in Bitcoin holdings relative to shares in issue.
The company acknowledges the risks market volatility, regulatory uncertainty, and security challenges, but maintains that Bitcoin represents an appropriate long-term store of value. By aligning shareholder returns with potential crypto appreciation, Smarter Web is effectively tying part of its corporate growth to Bitcoin’s trajectory.
Balancing Expansion with Digital Assets
CEO Andrew Webley has emphasized a dual-track strategy: expanding the firm’s core web design, development, and marketing services while pursuing acquisitions that boost recurring revenue streams. At the same time, its treasury policy cements its position as an early mover among listed firms, weaving Bitcoin into financial infrastructure.
While the Financial Conduct Authority continues to warn about crypto’s risks, Smarter Web’s message is unambiguous: future growth will be defined not only by its digital services portfolio but also by its conviction in Bitcoin as a balance-sheet asset.
Alongside equity fundraising, the company has also raised £15.8 million ($21 million) via a Bitcoin-denominated convertible bond—a deal that underscores the rare but growing crossover between traditional capital markets and digital assets in the UK.
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