KuCoin Launches KuCoin Pay

KuCoin has launched a new feature that enables merchants to allow customers to pay for purchases directly from their accounts on the crypto exchange.

According to the crypto exchange, this new feature, dubbed “ KuCoin Pay,” bridges the gap between traditional retail and digital currencies and will help create new opportunities for merchants and users in the evolving digital economy. It claimed the feature is designed to reduce transaction fees and ensure quick settlement of crypto payments, making it easier for businesses to manage transactions.

KuCoin claims that its robust infrastructure, with over 37 million global users, powers the platform and offers secure, contactless, and borderless transactions for crypto payments in the retail sector. The service supports 54 cryptocurrencies, including bitcoin, ether, USDT, and USDC. Customers can pay merchants that integrate KuCoin Pay into their systems by scanning a QR code or using the KuCoin app. The feature also supports routine purchases like gift card purchases and mobile top-ups.

“KuCoin Pay represents a major milestone in driving the mainstream adoption of crypto and marks a pivotal step in KuCoin’s ongoing commitment to enriching the blockchain ecosystem,”

the exchange’s announcement read.

Meanwhile, this move follows KuCoin’s recent partnership with Holdstation, a blockchain ecosystem leader in Vietnam, to drive blockchain adoption and DeFi innovation in the country. Both firms announced plans to set up initiatives like launching startup accelerator programs and promoting blockchain education in local communities and universities. They also committed to enhancing the sector’s infrastructure. In addition to these developments, KuCoin recently expanded its coin listings by adding GOATS, the native token of the popular gaming project in the TON ecosystem. The exchange began trading for the token on December 5, 2024, with deposits activated to support the TON-Jetton network.

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