Binance has announced that it will be the first exchange to launch the new stablecoin USUAL via its pre-market launch platform, Binance Launchpool.
The crypto exchange stated that the token’s dedicated page will go live 12 hours prior to its pre-market launch, which is scheduled for 10:00 UTC on November 19.
Binance is providing early access to the USUAL/USDT trading pair, allowing users to trade the stablecoin before the official spot listing. This move is aimed at giving traders a head start on USUAL’s market activity. The exchange stated it would soon announce the closing time for pre-market trading and the spot listing time.
USUAL is issued by Usual Labs, a decentralized stablecoin issuer backed by major industry players like Kraken, Mantle, Starkware, GSR, and over 150 other investors. The firm introduced the Ethereum-based stablecoin in February 2024, presenting it as a permissionless asset-backed stablecoin. It stated the stablecoin will operate on the Ethereum network and on a revenue-based model designed to prioritize benefits for its community members.
When USUAL officially lists on Binance, its initial circulating supply will be around 12.37%, or 494.6 million tokens, out of a total supply of 4 billion.
Current data from CoinMarketCap shows that the USUAL stablecoin has already risen 0.08%, currently trading at $0.9991 with a market cap of $345.71 million and a total supply of 346 million tokens.
To incentivize early adoption, Binance is also offering users the ability to earn USUAL token airdrops in BNB and FDUSD over a four-day period. Farming for USUAL will begin on November 15 at 00:00 UTC.
The announcement of USUAL’s launch on Binance comes on the heels of Usual Labs successfully completing a $1.5 million community funding round last week, with investments from notable players like The Echonomist, Breed Syndicate, and Comfy Capital.
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