Coinbase Global Inc. has recruited Daniel Seifert, a Senior Executive at the German financial technology firm Solarisbank AG, to head its expansion into Europe.
Seifert has been appointed as the San Francisco-based cryptocurrency exchange’s Regional Managing Director for Europe.
Seifert is an experienced banking professional, having served as the COO of Solarisbank for over two years.
Coinbase plans to hire for critical positions all over the continent. Nana Murugesan, Vice President of International and Commercial Development, recently announced that the company has received regulatory registration in Italy and the Netherlands.
Murugesan explained in an interview that expanding the company’s global reach is critical to the company’s survival. She went on to say that, regardless of the market’s direction, that was where they stood to gain the most.
The company has previously obtained payment licenses and is currently applying for licensing in Ireland and the United Kingdom, where it is also negotiating to become a member of the respective crypto regulatory frameworks.
Murugesan claims that Coinbase is being very selective in who they hire, having started the search for Seifert’s position at the beginning of the year.
Seifert’s appointment follows the departure or replacement of CEOs at the helm of numerous large crypto enterprises, indicating a change of guard as the sector endures a prolonged bear market.
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