21Shares AG has entered into a strategic partnership with Societe Generale to improve institutional access and liquidity for crypto ETPs across Germany and Eastern Europe.
Announced on July 23, this collaboration intends to make 21Shares’ flagship Bitcoin and Ethereum ETPs more accessible to professional investors by leveraging Societe Generale’s market-making expertise.
Societe Generale, France’s second-largest bank, will provide OTC liquidity support for 21Shares’ Bitcoin and Ethereum ETPs on its platform in Germany and Eastern Europe, making these products accessible to a wider group of professional investors. https://t.co/r25BAv3bFp
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Under the agreement, Societe Generale will serve as the market maker, providing over-the-counter (OTC) liquidity for 21Shares’ Bitcoin and Ethereum ETPs—identified by tickers ABTC, CBTC, AETH, and CETH—on major fund platforms commonly used by institutional investors in these regions. These platforms are typically managed by major financial institutions and form essential infrastructure for institutional trading activity. The partnership therefore enables improved trading execution, deeper market liquidity, and simplified access to regulated digital asset investment vehicles for institutional portfolios.
Alistair Byas-Perry, Global Head of Capital Markets & EMEA Investment at 21Shares, expressed enthusiasm about the cooperation: “We are thrilled to partner with Societe Generale, a major player in the European ETF space, as we continue to expand access to our ETPs. Societe Generale’s support in providing liquidity to our Bitcoin and Ethereum ETPs will advance our mission of delivering efficient and trusted crypto investment solutions.”
Meanwhile 21Shares recent X post, highlights the increasing adoption of Bitcoin as a strategic asset by nations and corporations, with a specific mention of the U.S. establishing a Bitcoin strategic reserve, reflecting a broader trend of institutional acceptance of cryptocurrencies.
Adrian Fritz, Head of Research at 21Shares, discusses the mid-year review of crypto market predictions, noting significant developments such as the formalization of Bitcoin reserves by U.S. states and intensified corporate accumulation, which are part of a larger narrative of Bitcoin’s transformation into a treasury asset.
Notably, 21Shares AG has expanded its crypto ETP offerings on Nasdaq Stockholm, adding five new products (AUNI, AVAX, BOLD, CSOL, ETHC) to its existing lineup. This brings their total to ten ETPs, solidifying their position as a leading European provider of regulated crypto investment vehicles.
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